WE ARE CIDER HOUSE DESIGN
WE CREATE BEAUTIFUL DESIGNS
WE LOVE WHAT WE DO!
We are a boutique Creative Agency located in Western Massachusetts. However, thanks to the web, we can be anywhere you are. But if you happen to be in our neck of the woods, stop in. We'll pour you a cup of cider.
With a passion for design and a love for making your company’s first impression out-shine the rest, Cider House Design is quickly becoming New England’s premier destination for web design, branding and marketing. But we’re not just a company. We’re a team of experts that have come together with one goal in mind: bringing your service or product to light, making your company and your brand something to crow about.
We don’t just do this with fancy SEO techniques and killer design and copy (although we certainly use these with all our clients). We make you a star by presenting you to the world in a professional, no nonsense way that will get you noticed. And isn’t being noticed the first step in getting you the business that you want and deserve?
We work with solopreneurs to Fortune 500 companies. If you’re looking for a simple solution or one that’s more complex including membership and e-commerce, we can give you exactly what you need.
If you can dream it, think it, or imagine it, we can build it and make it come alive. Or, if you prefer, we can do all of the imagining for you. However you choose, we can take you to that level of success you’ve been waiting for.
Creativity is one of the cornerstones of our success. We really don’t like being in a box, so we’re always thinking outside of one. We bring innovative design elements that make your company stand out.
There is a reason behind every design or marketing choice we make. Your website needs to tell a story that brings meaning to your business. Being on purpose brings success.
Nowadays just about everyone has a website, but we want you to look like no other and stand out from the rest. This is our promise to you: a unique and unparallelled presence on the web.
Creativity is contagious. Pass it on
Our diverse backgrounds in Advertising, Marketing, Visual Design, and Film Production help us approach each project a bit differently than most of our "competitors". That's how we stand out.
Lennie Appelquist is our driving force. He wanted to create an amazing place for creatives to work in the Pioneer Valley, and with Cider House Media, he’s done just that.
Lennie is the President and Creative Director for Cider House. He’s a talented, self-taught designer and developer, and works best between the hours of 8pm and midnight. He cares about getting things just right, delivering more than what you’ve paid for and giving most of the credit to his team.
Also, he can sell almost anything to almost anyone. But only because he truly believes that your life will be better if you have it.
Lennie has 25 years experience working with some of the biggest brands in the world. He is a member of the Director’s Guild of America, and he was probably an Assistant Director on one of your favorite movies, music videos or commercials.
In his career, he has created and launched nearly 200 websites, produced video content, implemented marketing campaigns, and managed social media for professional athletes, professional speakers, large and small businesses, entrepreneurs, doctors and more.
Lennie relocated to the Pioneer Valley in 2013, and with his partner (and now wife) Elizabeth LaPrade-Appelquist, opened the doors of Cider House Media in the fall of 2015.
Elizabeth LaPrade-Appelquist has lived many lives and forged multiple exciting career paths. After traveling the globe for many years, experiencing a variety of different cultures and working with people from all corners of the world, she’s right back where she grew up, in Easthampton, MA.
As our VP and COO, we count on Elizabeth for all client and financial management, along with the daily operations of Cider House Media. But that’s not all. She’s also in charge of team morale, post-it-note appreciation spreading and abundance gathering.
She loves coming to work everyday, and makes sure we love it too.
After a stint at Colby College in Maine, Elizabeth left school to try her hand at modeling in NYC. After a few years of photo shoots and fashion shows, Elizabeth tried her hand at real estate in Maine, worked in theater productions, commercials, and television shows in Florida, and founded an international training company that brought Africans to the US for training that they brought back to their native countries.
Really, we could go on.
Elizabeth brings an impressive collection of talents to Cider House; including creative vision, sharp managerial skills and an uncanny ability to connect with clients on a level unmatched in the industry. She’s fabulous, and she’s all ours.
Gretchen Duhaime has been bucking trends and forging new paths since she was a very small girl.
As our Online Marketing Director, this hasn’t changed. Gretchen helps to guide our clients to the best possible sales and marketing strategy. And she does it in style, instilling confidence and trust in all who cross her path, sharing her expertise and sound advice every step of the way.
Gretchen earned a BA from Tufts University and a JD from Suffolk University Law School. Impressive, yes. But that’s not all she’s bringing to the table.
She also happens to be a Reiki Master.
Never one to rest on her laurels, Gretchen is continuously redefining herself and our clients, providing on point and outside the box advice that has helped to increase sales and catapult businesses to an entirely different playing field.
Gretchen is a leader, a problem solver, a master collaborator and an incredibly inspiring jack of all trades business guru. Can you tell that we love her? We’re confident you will too.
At Cider House, Kira Wojtech is our Editorial Director. She creates calm when things get stormy and lights the way when we’ve all become lost. Kira is our client liaison, the coordinator of everything that happens, our direct link to the outside world and the keeper of the hope.
Kira began a career in pharmaceutical advertising 25 years ago. After several years in the industry, she decided to pursue an advanced degree and to explore other interests. She holds degrees in Marketing and Psychology and earned an MBA through Monmouth University.
Her keen eye, passion for empowering personal expression and ability to connect with clients brought Kira to work at Cider House. We count on her to keep our ship sailing, our websites perfect and our clients extremely happy. We can’t live without her exquisite taste, incredible laugh and beautiful heart.
Kathryn was born and raised in Nebraska, but has spent the last 10 years cultivating her East Coast alter ego. In Nebraska, she never used the horn in her car. In her new life, she honks at pretty much everything.
As our Content Strategy Director, Kathryn helps to cull the splendor from our clients’ brand story. She has a knack for inserting herself into the discovery process, learning all that she can about the brand, and then thoughtfully telling the story that needs to be told.
Kathryn earned a BS in Biology from the University of Nebraska Omaha and an MA in Regional Planning from the University of Massachusetts Amherst. She teaches yoga, enjoys the act of walking somewhere far away and thinks that the best thing you can do for other people is to hear them.
Kathryn is a unifier, a comedian and a lover of people. She loves a sharp pencil and has an even sharper wit. Her writing style is killer, and she works tirelessly to effectively communicate the individual voice and message of every client.
It doesn’t take long after meeting David to know he bleeds Kansas Jayhawks blue. Having grown up in a middle-class working family outside of St. Louis, he was the first in his family to graduate from a university and take an active role as a prominent member of the Sigma Chi Fraternity.
Upon graduation, David landed his first job out of college as an Art Director on the West Coast. It was a start of a career that would take him around the world, working on some of the most prestigious brands in advertising, like Toyota, .
“I never thought of what I do as work. Certainly not like when I worked at the local steel mill in high school. That was brutal. And to this day, I have never had to wear a tie to a meeting…yet.” (David Meffert, 2008)
David is quick to note that advertising takes a close second to his two college-age sons and wife Pia.
Keep scrolling or click the link above to see our portfolio.
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5 B2B Tips for Creating Facebook Ad Images That Work https://t.co/NFmxzRNtzK https://t.co/GO4oSVHfTB6 days ago
Instagram Finally Adds Selfie Masks for Stories, Along with New Creative Tools https://t.co/Y89PcZg0SB7 days ago
Our services are delivered by a collaborative team with years of experience that is passionate about developing businesses and creating success.
With the perfect balance of unique design and digital technology, we create a destination that will impress new clients, old clients, and help you to build relationships that make you a success. Leave the online creativity and technology know-how to us. Design and development that creates an impact. That’s what we do.
Nowadays online sales are surging. We have the experience to help create the perfect e-commerce solution just for you. Using the best shopping cart platforms around, we will create a beautifully designed and seamlessly flowing shopping experience for all of your customers so you don’t miss out on any potential sales.
We pride ourselves on our customer service. We guide you every step of the way with a clear, time-tested process that puts you at ease and keeps you informed before, during, and after the process. When your project is complete, we don’t abandon you. We will always be your biggest fan. We’ll never stop cheering you on.
While we were mulling over ideas (yes, that pun IS intentional) for the perfect name of our company, we wanted to choose something that suited us as well as the beautiful area in which we live. First of all, cider itself just says “New England”. Secondly, a Cider House can be a magical place of creation. Thirdly, the last name of one of our principals just happens to be Appelquist, and, if that isn’t enough, we are a hop, skip and a jump from the famous Park Hill Apple Orchard! Doesn’t get much more perfect than that, now does it?
I consider the team to be a group of trusted advisors and the key to my ability to reach the people who need to know about my services.
Outside-the-box thinking generates a whole new discussion that really gets to the crux of new cutting-edge marketing. Their enormous curiosity and understanding of the many evolving mediums and their “can do it-ness” result in REAL & measurable results.
You might find someone out there that is more skilled in one specific area at a very high cost, but the Cider House team really understands how it all works together from server set up to SEO integration to check- out details, and the proof is in the long term results. Worth every penny we spent.
My experience of working with Cider House is that the team is made up of such creative thinkers, in addition to understanding fully every aspect of the service they provide.
Lennie, Elizabeth and their team have done two websites for my company. I am writing to give them the highest recommendation possible. I couldn’t be happier with my website and the service that I received.
Cider House Design is amazing at what they do and their work shows how they can make anything happen!
We'd really love to hear from you so why not drop us an email and we'll get back to you as soon as we can.